Giving a HUMMER H3 to the 2007/08 HUMMER Championship National Basketball League’s (NBL) Most Valuable Player was always going to provide the players with an extra incentive to win.

In the end, it was Melbourne Tigers superstar Chris Anstey who took his game to another level in order to take out the top prize of the coveted Andrew Gaze Trophy as well as a brand new HUMMER H3.

Anstey, who also took out the NBL’s top honour in 2006, won the award after polling 140 votes to clinch the MVP award from Brisbane’s Ebi Ere on 124. Perth’s Shawn Redhage came third with 116 while Adam Ballinger of Adelaide was fourth (111) and Wollongong’s Kavossy Franklin fifth (110).

During the course of the 2007/08 regular season, Anstey averaged 21.7 points per game (sixth in the NBL) at 49% from the field, as well as 12.0 rebounds (first in the NBL), 2.9 assists, 1.9 blocks (first in the NBL) and 1.5 steals.

He played in all 30 of Melbourne’s games and led the Tigers to a 22-8 record, which was the second best in the league.

“It’s an amazing prize,” Anstey enthused, in reference to winning the H3.

“You feel sorry for someone like (former Tigers star) Andrew Gaze who’s won maybe 10 of them (MVP awards) and never had the opportunity to win something like that.”

But Anstey won’t keep his new set of wheels all to himself extending an open invitation for his team-mates to take it for a spin.

“I just think that MVP is an award that goes to someone on the team who’s given a particular role that maybe gets more attention than the guys,” he said.

“And I don’t think that role’s any important than the guys who play two minutes or play 15 minutes and do their job.”

“Obviously without those guys and without us winning games I don’t win it personally and so I think they’re all a part of it.”

“If they want it it’s theirs for a little while and as far as I’m concerned they deserve it as much as I do.”

Here’s a few exciting updates to wrap up a great Summer HUMMER month!

Firstly, check out our new Navigation with easy links to sign up for the following must-have HUMMER treats!

• A new Ringtone for download
• New Wallpapers for download
  

While you’re in the zone, get onto these subscriptions to keep track of all things HUMMER!

• RSS Feed
• Install the Widget for the latest desktop updates
• Email Newsletter for the latest inbox updates

There’s plenty more to come as the New Year & HUMMER rolls on!

The HUMMER H3 played a starring role in last Wednesday’s HUMMER NBL All-Star game, between the Australian and World All-Star teams.

Although the H3 didn’t score a point, give away an assist, or grab any rebounds, it was certainly a crowd favourite on the night, and narrowly missed out on game MVP honours.

The stadium commentators drove the crowd into a frenzy with their ‘HUMMER, HUMMER, HUMMER’ chants, and the players even got into the action, with Corey ‘Homicide’ Williams from the World team being nicknamed Corey ‘HUMMER-cide’ Williams by the commentators.

The Australian All-Stars defeated the World All-Stars 146 to 141 in a high-scoring encounter, with plenty of slam dunks and superb skills on show.

The half-time entertainment included a three-point shootout that was won convincingly by NBL legend Andrew Gaze. For his efforts, he was presented with a HUMMER remote control car, which he was obviously very excited about.

Below is the victorious Australian All-Stars team, with Parveen Batish – Director, GM Premium Brands standing at the right.

HUMMER certainly held its own against all the stars on the night, proving once again that it really is like nothing else™.

As mentioned in a previous news item, each week’s NBL player of the game is rewarded with a HUMMER mobile phone.

Now you can have one of your own.

Available exclusively through Dick Smith Electronics, PowerHouse & Tandy, the HUMMER HT1 mobile phone is not only crammed full with all the latest features, it is also uniquely HUMMER.

As well as the 2 MegaPixel camera, touch screen, stereo Bluetooth, MP3 player, MMS capability and FM radio, the phone has some features that could only be on a HUMMER phone.

The central menu button gets its design from the wheel of the HUMMER, and the cover has a camouflage design. When turning the phone on or off, a HUMMER will appear on screen along with the engine noise of the HUMMER, and with exclusive HUMMER images and videos, the phone really is like nothing else.

For full features and specifications, click here. It is anticipated that the phones will start to arrive in stores mid-December.

The HUMMER H3 has all the characteristics of a Hollywood action blockbuster. The ability to take the car almost anywhere makes every ride a thrill ride, and with a tough-guy attitude typified by our headline ‘Now Get Lost’, the H3 would not look out of place starring next to Bruce Willis or The Rock.

So it should come as no surprise that the H3 is now appearing in cinemas. Until November 28, the H3 will be appearing at the following Hoyts locations:

In Melbourne

The Watergardens Town Centre
399 Melton Highway
Taylors Lake

In Sydney

Warringah Mall
Condamine Street
Brookvale

From November 28 to December 5, the H3 will be appearing at the following Melbourne Hoyts location:

Highpoint Shopping Centre
Rosamond Road
Maribyrnong

There is plenty of viewing room available to allow you to admire the newest action superstar to hit Australia, in all of its glory. But be warned – once you start staring at it, you may experience a sudden desire not to see the actual movie you just bought tickets for!

The HUMMER Championship NBL has just stepped up a gear.

Each week FOX Sports televises two key games from the Championship. The player of the game, as voted for by the Fox Sports team, will receive our latest must-have accessory – the HUMMER mobile phone – which will soon be launched in Australia.

As well as the weekly prizes, the Most Valuable Player of the 07/08 season will be rewarded for their outstanding season with a brand new H3.

The announcement of this incredible bonus will certainly add some more heat to the NBL battles for the remainder of the season.

There is at least one player disappointed with the announcement though – reigning MVP Sam MacKinnon from the Brisbane Bullets.

“I only wish this incentive had been on offer last season when I won the MVP but I suppose I will just have to try my best to win back-to-back Gaze Trophies.”

For fixtures and televised games click here

More information on the HUMMER mobile phone will be announced shortly.

Take a look at our latest extension to the HUMMER product range!

On some of Melbourne’s busiest commuter routes two HUMMER trams are now a popular sight. We’ve secured both trams for advertising and have wrapped them with our launch campaign grill image covering the entire sides of each vehicle.

If you want your journey to be Like Nothing Else™ then take a trip on a tram in Melbourne.

Federation Square played host to our much-anticipated launch event last Monday.

And judging by the reactions of everyone who attended, it was an absolute hit.

Thousands of showbags containing heaps of HUMMER goodies were given away, and the HUMMER was displayed in all of its glory as part of a special lighting display show.There was a live performance by TV Rock’s ARIA award-winning artists Seany B and DJ Grant Smillie, and there were even several Melbourne Tigers and South Dragons NBL players signing autographs.

In case you didn’t make it on the night, have a look at all the highlights by clicking on the video above.

The exciting new HUMMER H3 is officially launched today and if you’re in Melbourne you are welcome to join our launch celebrations in Federation Square at 7.30pm.

The event will be ‘Like Nothing Else’, as you would expect from HUMMER, with a special vehicle light show and music from top DJ Grant Smillie. Pick up one of our exclusive limited number of HUMMER showbags and enjoy the entertainment as we celebrate the launch one of the world’s most distinctive brands.

Today also marks the start of our marketing for this new vehicle which conveys a strong attitude and call to action ‘NOW GET LOST’ and we’ve provided the television commercial for viewing here:

We hope you enjoy our latest updates and look forward to see you in Federation Square this evening.

Download today’s launch reminder press release here.

Welcome to the latest HUMMER-TIME update.

This week we are leading up to the official public launch of HUMMER at Federation Square in Melbourne on the evening of October 1 and if you are a Victorian HUMMER customer you should by now have received an exclusive invite to the event. For those of you who have not purchased a new HUMMER H3 you are of course also welcome to attend the public event for what will be a great evening of music and entertainment. We look forward to seeing you there.

Also in this update we have attached a press release issued late last week to confirm an exciting new partnership with the National Basketball League. Australia’s most exciting new automotive brand, HUMMER, has been unveiled as the new naming rights sponsor of the National Basketball League competition, which will now be called the ‘HUMMER Championship NBL’ for the 2007/08 season. The ‘HUMMER championship NBL’ has already begun and we are very excited about our new partnership.

Click here to view the press release

Don’t forget to download your dynamic desktop widget to keep you informed of the latest news and information.

To download your HUMMER-TIME desktop widget, click here.

See you at the launch – or maybe at the next NBL game!

Parveen Batish
Director, GM Premium Brands